
EFG Interactive conducts a broad range of research studies:
- Tests: Concept/User Tests, Organoleptic Tests, Usability Tests (for websites), Pre- and Post-Advertising Tests, etc,
- Strategic Surveys (usually with questionnaires "Conjoint"):
- Image and Positioning,
- New Product and Services Launch,
- Usage and Attitude,
- Communication,
- ...
- Creative Surveys
- Prospective Surveys
- Brand Positioning:
- Notoriety/Image Tracking
- Customer Satisfaction Positioning
- Trackers
- and more...
